Americans for the Arts invites you to submit a proposal for the virtual 2021 National Arts Marketing Project (NAMP) Conference. This internationally-recognized conference by and for arts marketers and audience engagement specialists focuses on skill-building and is designed to provide attendees with concrete marketing tools and audience engagement strategies that have immediate practical application in the field. Sessions are focused on marketing strategies and insights, audience engagement, branding, digital strategy, social media, leadership, equity, innovation, and more.
Register for The Experts’ Guide to Marketing the Arts Classroom
Register today for The Experts’ Guide to Marketing the Arts classroom! This course equips small and midsize arts organizations with marketing and audience engagement tools to broaden and deepen their relationships with audiences. This classroom is best suited for new arts marketers or seasoned professionals looking to refresh their skills. This is a six-module online course with the goal of supporting art organizations across the country by exploring topics like audience development, digital marketing, and other current marketing trends. Capacity is limited. Learn more and register here!
7 Budget-Wasting Facebook Ad Mistakes (+ How to Avoid Them)
Mastering the tried and true Facebook ad is a skill that the marketing professional must frequently hone. However, it is possible to avoid mistakes and run successful advertising campaigns though the platform. In this article, the seven common mistakes marketing and communications professionals may make when running Facebook ads are addressed and solutions are provided to help marketers reach their advertising goals. Learn more.