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September 2021
Many arts and culture organizations have been shifting and changing how they deliver content, engage communities, and invite audiences to participate. The virtual National Arts Marketing Project Conference addresses these changes by bundling fresh concepts to inspire and set the groundwork for arts and culture organizations to adapt, survive, and thrive in 2022 and beyond. Together, we look forward to navigating the changing landscape and exploring the road ahead for arts marketing. Register to join conference December 7-8 to access this truly unique experience!
UPCOMING EVENTS
National Arts Marketing Project Conference December 7-8
WEBINARS
Preparing for the Next Season: Re-Engage Audiences and Recover Revenue
ARTS BLOG
Creative Confidence and the Education Revolution
Member Spotlight: Bernadette Caroll
Check out what’s new on ARTSblog!
IN THE NEWS
Five Artists Redefine Monuments Through Augemented Reality
Creative Forces Community Engagement Grants Now Available
On the Web: namp.americansforthearts.org By E-Mail: artsmarketing@artsusa.org
Twitter: @artsmarketers Facebook: National Arts Marketing Project
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TOOLS AND RESOURCES
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IOS 15 IS OUT, BUT MARKETERS CAN SHAKE OFF THE LOSS OF EMAIL OPEN RATES
With the launch of Apple’s iOS 15 earlier this month also came the departure of open rates for emails as a reliable metric for success. Apple’s Mail Privacy Protection feature nullifies tracking on emails opened by Apple Mail users and makes the open rate—which we all love to track so much—less reliable. Good news, iOS 15 should not be a channel-ending event for email, but rather an opportunity to refocus on website clicks and associated behavior as better indicators of consumer intent.
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FROM NAMP BLOG
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Embedding and encouraging engagement with our organizations is a major prioriy for arts marketers. In “Maintaining and Cultivating New Audiences During COVID-19 and Beyond,” Kristie Swink Benson shares insight on how to foster authentic relationships with community members and audiences. Arts marketers will ask themselves what is their responsibility as arts marketers for fostering meaningful engagement and how our organizations can address digital barriers that exist for those audiences within our reach.
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Barn Theatre Art Gallery-Nancy Geiger Event Center
321 4th St SW, Willmar.
Through Sept 26 the Community Barn Quilts will be on display on the main floor. This exhibit will then be on permanent display at the upper mezzanine by the Willmar Area Arts Council office ongoing forward. This project was made possible with funds from the David Korsmo Memorial Fund and the Willmar Area Community Foundation.
Contact for more details: 320 235-8560, willmararts@gmail.com, www.willmarareaartscouncil.org.
Or 320-235-9500, info@thebarntheater.com
Good Morning!
The Marshall Community Foundation (MCF) is pleased to announce that their fall grant cycle has begun. They are accepting applications from Marshall non-profits to support the great work they do in the community.
The application process has now changed, and the entire application must be completed/submitted here: https://swifoundation.tfaforms.net/446901?FundID=a0y36000001tY7kAAE
Supporting documents for the organization or grant application can be uploaded via the “Supporting Information” section, by clicking “Choose File” to upload all supporting documents.
The deadline for completion is end of day Monday, October 18. Please email give@marshall-cf.org if you have any questions with the new application.
Grant requests may be submitted for up to $5,000 and must align with the foundation’s priorities of:
• Community Improvement
• Diversity
• Wellness
• Youth Development
The program prefer to fund new/enhanced programs and partnerships or one-time projects.
The Marshall Community Foundation is one of over 20 community foundations established via partnership with the Southwest Initiative Foundation. A local advisory board identifies needs in the community, grants dollars to local non-profits, and raises funds to grow the endowment. Earnings from the foundation’s endowment are used to fund grants offered twice per year. MCF has granted over $140,000 since its founding.
All recipients of a MCF grant are required to complete a report for accountability purposes. This will be mailed out after the grants are awarded.
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If you purchased a SMAC “Spirit of the Region” raffle ticket, here are the winners! We have contacted all parties and will be working out pick-up times for those not in attendance!
1. Mel Wellnitz, Pipestone
2. Janine Teske, Clinton
3. Fred Cogelow, Willmar
4. Mark Wilmes, Tyler
5. Robin Koenig, Butterfield
6. Thomas Flynn, Marshall
7. Brad Dandurand, Sacred Heart
8. Julie Crutcher, Rochester
9. Janine Teske, Clinton
10. Julie VanDeWiele, Windom
JOIN US for an “Arty Party” in Jackson County: Friday, September 17, 2021 from 7 to 8:30 pm!
YOU are invited to help us and JACKSON CENTER FOR THE ARTS (JCA) paint the final two letters of the Jackson mural-and network with artists and arts supporters in the area!
This will be our second event of our 18-month series networking events for every county in our region. SMAC will host a variety of specialty cookies from “Katie’s Cookies & More” and a cash bar, and SMAC staff will be in attendance to connect with attendees and get the word out about who SMAC is, what we do, and what services and assistance we can offer for our communities.
Once the Jackson letter mural is completed, it will be installed at White Street and Hwy 71 on the Senior Dining Building-be sure to check it out if you have the chance, and tell everyone you know that you had a hand in making it happen while attending our Jackson Arty Party!
We look forward to p(art)ying with you!
From The Department of Public Transformation:
OPEN CALL FOR COMMUNITY DANCERS!
DO YOU LIKE TO DANCE?! We invite you to come dance with us!!
Light Up the River, Bluenose Gopher Public House and Department of Public Transformation invite YOU to participate in a GLOW IN THE DARK Dance Performance on the Footbridge in Granite Falls on Meander Opening Night – Friday, October 1st at 7pm!
No experience necessary! All ages and abilities encouraged to participate!
Sign-up at tinyurl.com/lightuptheriver
Here’s what to expect!
Monday, September 20 – Deadline to sign-up to be a Light Up the River Dancer!
Tuesday, September 21 – All Dancers will be provided with a YouTube video to learn the basic dance moves / choreography from the comfort of your home!
Wednesday, September 22nd from 5:30-6:30pm – (Optional!) Informational / Meet & Greet Happy Hour for Dancers at Bluenose Gopher Public House!
Rehearsals will be held from 7:00-8:30pm on Wednesday, September 29th and Thursday, September 30th on the Footbridge in Granite Falls! Attend one or both rehearsals!
Call time for Dancers – 6:00pm on Friday, October 1st; Performance from 7:00-7:30pm!
*All rehearsals / performance will be held outdoors and will adhere to COVID-safe guidelines.
**AND, much FUN will be had!
Meander Opening Night Dance Produced & Choreographed by Carrie Speh, Luwaina Al-Otaibi and Ash Hanson.
Sign-up to be a part of the performance by Monday, September 20th! If you have any questions, please email ash@publictransformation.org. We look forward to dancing with you!
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